So perhaps “crisis” isn’t the right word, however “confusion” might suit.
As most of you know, I’m a social media junkie. It’s part of my job for goodness sakes! I founded my company around it. This is where I admit that I may have inadvertently screwed with my social media identity personally.
See, I first joined Twitter as @emilysandford. I talked to local people, followed news sites and marketing firms, talked about marketing and all things in my professional life.
About 1 year later, I started my weight loss blog, Skinny Emmie. I started talking about all things weight loss, fitness, and food, which I thought may be annoying to those following @emilysandford and my normal marketing blabber. Thus, @skinnyemmie was started.
I manage several Twitter accounts in addition to my own 2 (and now 3 with company Twitter @authsocial), so it’s not a problem to continue this way. This weekend though, I was at a conference and I didn’t know whether I was @emilysandford or @skinnyemmie. It was about marketing and social media. I have a bigger following at @skinnyemmie. I tweet more frequently there. So would it make sense that I combine the 2 accounts and just be the single person that I am?
Here’s our topic differences:
In the end, it’s all me no matter where I’m tweeting from. I’m thinking of consolidating, but just want some feedback: